BRARDA at Luxury Monte-Carlo
The Unique Show’s Luxury Monte-Carlo event, held from June 7th to 9th 2024, concluded on a high note, surpassing all expectations. With a remarkable turnout, the event attracted a large number of visitors – over 1600, exceeding our projections and solidifying its status as the premier high jewelry exhibition in Monte-Carlo.
Luxury Monte-Carlo is the jewelry exhibition uniting brands and designers such as BRARDA for a captivating and luxurious high jewelry showcase in Monte-Carlo, set to be the year’s most enchanting and glamorous high jewelry event with international exhibitors.
The beginning of the BRARDA project dates back to 2002 within the jewelry domain, emerging without any familial heritage within the industry. The founder, Giancarlo Brarda, embarked on his career while in the pursuit of acquiring the Graduate Gemologist GIA qualification, thus nurturing a profound affinity for the world of Gems. Establishing an office coupled with a workshop, his primary focus was on offering meticulously designed and crafted jewelry.
Clients were graciously received in an office nestled on the second floor of a distinguished building, predominantly through word-of-mouth recommendations or via various social channels.
Even after more than 2 years, the founder’s relentless commitment revolves around sourcing the finest quality materials and engaging expert craftsmanship. Gems remain the nucleus of each project, with designs striving to harmonize classic and contemporary elements.
Every piece of jewelry is meticulously crafted to withstand the test of time, intended to be cherished and passed down through generations.
The Unique Show’s Luxury Monte-Carlo event
Luxury Monte-Carlo is the first jewelry exhibition debuting in Monaco post-pandemic, uniting brands and designers for a captivating and luxurious high jewelry showcase in Monte-Carlo, set to be the year’s most enchanting and glamorous high jewelry event with international exhibitors.
Over the course of three days, Luxury Monte-Carlo became the epicenter of elegance and innovation, as attendees were treated to an exquisite display of the finest high jewelry collections. In 2024, the event featured 30 distinguished exhibitors, each bringing their unique vision and craftsmanship to the fore.
The weekend was filled with extraordinary activities; guests were enchanted by a mesmerizing haute couture fashion presentation, which seamlessly blended luxury with natural beauty. Additionally, attendees enjoyed captivating DJ sets and live performances, adding to the ambiance of the event.
“We were deeply honored to welcome esteemed guests, such as the Italian influencer Elisabetta Gregoraci and the renowned model Victoria Silvstedt, whose presence added glamour to the event. Additionally, the exhibition was graced by the attendance of distinguished members of royal families, adding a touch of regal elegance to the proceedings.”
said Dalila Daffara, Founder of The Unique Show
The Unique Show’s Luxury Monte-Carlo edition has set a new standard in high jewelry exhibitions, bringing forward a new trend for B2C international jewelry events hosted in holiday locations, never done before.
The recognition and success of this event highlight its significance in the world of high jewelry, making it a must-visit for collectors and fashion enthusiasts alike.
The Unique Show’s team look forward to welcoming you to future editions of The Unique Show, in Lugano (November 22-24) and St. Moritz (February 20-22) where we will continue to celebrate the finest in high jewelry and luxury.
Save the date for next year’s Luxury Monte-Carlo in June 2025, where we expect to double the number of visitors and consolidate the success of the most original high jewelry exhibition.