LOEWE is delighted to announce the appointment of Jack McCollough and Lazaro Hernandez as the new creative directors of the esteemed fashion house.

This marks an exciting new chapter in LOEWE’s 179-year legacy, blending its rich tradition of craftsmanship and innovation with the visionary approach of two of the most influential designers in contemporary fashion.

As the founders of Proenza Schouler, McCollough and Hernandez have spent the past two decades redefining modern luxury. Their work is characterized by an intellectual yet effortless aesthetic, a deep appreciation for artisanal techniques, and an unwavering commitment to pushing the boundaries of design. Their ability to merge innovation with heritage, sophistication with a sense of ease, has made a profound impact on the fashion landscape—one that aligns seamlessly with LOEWE’s ethos.

At LOEWE, McCollough and Hernandez will lead the brand into its next evolution, drawing inspiration from its Spanish roots, artisanal excellence, and artistic collaborations. Their appointment signals a continued dedication to bold creativity, craftsmanship, and cultural dialogue, reinforcing LOEWE’s position as one of the most dynamic houses in contemporary fashion.

LOEWE looks forward to this exciting new journey under their leadership, where tradition and modernity will continue to coexist in meaningful, forward-thinking ways. The future of LOEWE promises to be one of innovation, bold expression, and timeless craftsmanship.

Stay tuned for their debut collection, set to be unveiled in the coming seasons—an unveiling that will no doubt be a defining moment for the house and the fashion industry alike.